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What a year it’s been for Under Armour. After having their monstrous offer passed up by Kevin Durant, UA’s top hoops star Stephen Curry went onto have a historic season in which he set shooting records, won the league MVP award and an NBA Championship.
As far as basketball goes, UA is killing it. They’ve literally taken over the AAU season scene with their teams and have solidified themselves as Nike’s biggest rival.
On Wednesday, Under Armour announced that they have extended their partnership with Steph through 2024. His second signature sneaker, the Curry Two will drop on October 24th.
BREAKING: Under Armour announces it has signed Steph Curry through 2024, new deal includes equity stake
— Darren Rovell (@darrenrovell) September 16, 2015
Curry’s new deal also gives him equity in the brand which means he could be the highest paid sneaker endorser in the NBA. In a press release from UA, Curry had the following to say. Via PRNewsWire:
“Under Armour has felt like family since day one. In the first two years of our partnership, we accomplished so much both on and off the court, and I’m looking forward to being part of the brand’s story for the rest of my playing career and beyond.”